Ana Rugina
Graphic Designer
Rotterdam, NL
︎︎︎ About me
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Graphic Designer
Rotterdam, NL
︎︎︎ LinkedIn
︎︎︎ Email
︎︎︎ Instagram
Consolidated
2024, magazine advertisment & social media materials
Consolidated is a company that provides management, maintenance and renovation of flat and roofs. They want to position themselves as the leader in the market and gain more customers. The company came to Story Studio requesting a strategy that will help them differentiate themselves.
From the idea of the roof, the external identitity was shifted to “view”, so I created the advertisment above focusing on the beautiful work environment at Consolidated. As well, the angle that the logo has is repeated on the advertisment, which together with the green signal-color, makes the brand recognizable.
From the idea of the roof, the external identitity was shifted to “view”, so I created the advertisment above focusing on the beautiful work environment at Consolidated. As well, the angle that the logo has is repeated on the advertisment, which together with the green signal-color, makes the brand recognizable.
On their social media, the company likes to celebrate events such as Kings Day or Environment Day. While keeping the idea of the roof in mind, I created some playful animations using a collage technique.
This project was created while working for Story Studio.
This project was created while working for Story Studio.